As Seen On
Many FemTech teams don’t fail on vision or ambition; they struggle with credibility.
Dr. Ayomide O.
The Credibility Problem
Three Patterns I See Repeatedly
Claims that sound compelling in pitch decks but trigger regulatory or legal scrutiny. “Validation” studies that prove the wrong things or fail to meaningfully support what’s being promised.
Pitch decks that quietly raise investor red flags or clinical advisors brought in for appearances, not embedded early enough to guide real product and evidence decisions.
Messaging that erodes credibility with clinicians and informed users who can spot oversimplification from miles away.
Why Founders Trust My Judgment
Founders come to me because I understand the decisions they’re trying to make and the risks of getting them wrong.
I work at the intersection where most women’s health products struggle: clinical judgment, regulatory reality, and startup speed.
Clinical Judgment
Women’s health isn’t generic. Hormonal health, PCOS, menstrual disorders, and maternal complications require nuance, not oversimplification. I bring clinical reasoning to what symptoms mean, what claims are defensible, and what women actually need to understand.
Regulatory Literacy
I understand how regulators think, not just what the rules say. From FDA wellness vs. medical device classifications to evidence thresholds and clinical substantiation, I help founders build credibility before it becomes a problem.
Founder Reality
I work with the realities of building: limited time, limited budget, investor pressure, and fast-moving roadmaps. I help founders make smart tradeoffs that protect trust while still moving the business forward.
Most advisors operate in one lane.
Clinical experts often ignore business constraints.
Startup advisors often underestimate medical risk.
Regulatory consultants often enter too late.
I work across all three, so your product can scale without breaking trust.
This is why founders rely on my judgment, not just my resume.
How I Help
I offer four core services that help FemTech founders and investors catch credibility risks early, before they turn into regulatory, fundraising, or trust problems.
How I Got Here
I didn’t set out to become a FemTech Credibility Advisor. The path chose me.
While in clinical practice, I kept seeing the same pattern of women presenting at critical stages of their illness. I realized that if these women had access to credible information earlier, they would have made different choices.
In the clinic, I could help one woman at a time. But by working with FemTech companies, I could impact millions.
So I left clinical practice and transitioned into women’s health education.
Then I saw the other side of the problem.